Serenola Plantation is a 9-acre site just south of Gainesville on Payne’s Prairie and is the location of the Gainesville Skin Cancer Center. Developed by Charles B. Stoer, M.D., as a medical office featuring nature and nostalgia with a setting reminiscent of “Old Florida”. The complex has won the top City Beautification Award as well as being featured by The University of Florida as a model for environmentally sensitive landscape design.